The Honda Passport's Sales Surge: A Hot Commodity in the SUV Market
The automotive world is buzzing with excitement over Honda's latest offering, the 2026 Passport, which has been flying off dealership lots since its release. But is this popularity a surprise? Not quite, given the significant improvements Honda has made to its mid-size SUV.
Sales figures tell a compelling story. As of November, Honda sold an impressive 50,530 Passports in 2025, marking a staggering 73.2% increase compared to the same period last year. This surge in sales is even more remarkable when considering the 41,450 units sold by the end of September, a 74.8% jump from September 2024. But here's where it gets interesting...
Despite its success, the Passport's sales are still relatively modest compared to Honda's other SUVs. The CR-V, for instance, has sold over 368,000 units this year, and the HR-V and Pilot have also surpassed the 100,000-unit mark. However, the Passport's growth rate is the highest among all Honda vehicles, with a 73.2% increase, followed by the Prologue at 52.2%.
Another intriguing development is the early sales of the new Honda Prelude, which is already available in the US. With 30 units sold so far, it's a small number, but it's a start. Will the Prelude be the next big hit for Honda?
Let's dive into Honda's sales performance in 2025:
| Model | November 2025 Sales | 2025 YTD Sales | YTD Increase/Decrease |
|---|---|---|---|
| Honda Accord | 10,613 | 134,686 | -9.0% |
| Honda Civic | 17,353 | 220,485 | -1.3% |
| Honda Prelude | 30 | 30 | 0.0% |
| Honda CR-V | 39,421 | 368,618 | 1.4% |
| Honda HR-V | 10,821 | 137,308 | -1.2% |
| Honda Odyssey | 5,492 | 81,900 | 13.9% |
| Honda Passport | 4,363 | 50,530 | 73.2% |
| Honda Pilot | 9,234 | 113,686 | -11.0% |
| Honda Prologue | 903 | 38,262 | 52.2% |
| Honda Ridgeline | 3,352 | 44,823 | 8.4% |
Most Honda models are experiencing sales growth, except for a few with slight decreases. The Pilot, for instance, is down 11.0%, but a new model is expected to boost sales soon. The Accord and Civic also saw minor declines, but their popularity remains strong.
Turning to Acura, the MDX remains the brand's best-seller, with 37,512 units sold in 2025. However, sales are down 16.8% compared to last year. The RDX has also taken a hit, with a 26.4% sales drop. Interestingly, the discontinued TLX sedan has seen a slight increase of 5.8%, while the Integra remains Acura's most popular 'sedan' with 18,462 units sold.
Acura's 2025 sales snapshot:
| Model | November 2025 Sales | 2025 YTD Sales | YTD Increase/Decrease |
|---|---|---|---|
| Acura ADX | 2,837 | 17,313 | 0.0% |
| Acura Integra | 1,944 | 18,462 | -17.8% |
| Acura MDX | 3,309 | 37,512 | -16.8% |
| Acura RDX | 2,491 | 28,917 | -26.4% |
| Acura TLX | 639 | 7,424 | 5.8% |
| Acura ZDX | 22 | 11,962 | 115.8% |
In summary, Honda's November sales reached 91,582 vehicles, a 1.8% improvement year-to-date. Even with a slight November slump, Acura sold 11,242 units, a 1.9% increase, bringing their 2025 total to over 121,000 vehicles.
What's your take on Honda's sales performance and the new Passport's popularity? Is the market's enthusiasm justified, or is it a fleeting trend? Share your thoughts and predictions in the comments below!
